Discover how VL Studio helps Wellington businesses create engaging digital experiences that connect with their customers and reach their business goals and objectives.
Latest Project: Calibre Salons Website
Calibre Salons’ website needed to be replaced, and along with a design refresh, it needed clear information about their services available at each salon to support customers booking their appointments online.
The site runs on WordPress, and the page speed has increased from their old theme despite using more images and a few animations on the new site.
The Law Corner in Marton needed a website that they could easily update with content. VL Studio updated the design to improve website performance, accessibility and usability.
The new site is built on WordPress, updating content and imagery with fresh new images of the Law Corner team. The new site is faster than the static website it replaces, despite including some subtle animations.
VL Studio created a marketing strategy, brand, website and social media for the charity Fareham Journey to connect them with potential new members interested in creating a sustainable cohousing community.
Fareham Journey’s vision is to create a sustainable cohousing community on the grounds of historic Fareham House, in Pāe Tū Mōkai, Featherston. VL Studio guided the charity through the creation of its marketing strategy, brand materials, and website through a series of weekly collaborative workshops.
This project was an end-to-end project, building upon their vision and purpose to create the foundational marketing strategy. Understanding key audience segments from their diverse target audience was essential.
Ten audience personas were created to deeply understand these segments as real people, empathising with their motivations, challenges and needs, and understanding where and how we could connect with them in future marketing.
Key flows across the website providing information appropriate for different audience segments. Education about the concept of cohousing was important, along with information about the location and area and why it would make a great place to live, even for commuters.
After the launch of the website and new Facebook page, VL Studio actively marketed the monthly cohousing information event so that people would RSVP and come along. Newsletter subscribers and Facebook followers grew, and people attended the monthly cohousing information event. Without this marketing to bring people along, the Fareham Journey would not have been able to do this themselves or connect with so many people.
For a cost-effective monthly retainer, VL Studio managed the marketing, bringing people to their events and engaging with Fareham Journey in social media channels. This included the design of print adverts, monthly newsletters, Google search adverts, social media ads, and organic posts, including images and videos, and event listings in appropriate forums and directories.
We have worked with BodyBella Pilates Ltd since 2020 when we built the first website for the Upper Hutt Reformer Pilates Studio. This website features a complex booking system with waitlist functionality, a mobile app and email marketing.
Clients book and manage their classes, and can pay online. An online shop sells pilates related products.
In October 2025 VL Studio updated all the photography on the website with a group photo shoot with BodyBella clients using the reformer machines, and a separate with the BodyBella owner in the studio. These images look great and show authentically what it is like in the Reformer studio with a diverse client base.
“I would absolutely recommend Vee to anyone looking for someone to work with who is an expert at website design and using social media, communicates the technical stuff in easy to understand terms, and delivers what she promises.”
–– Lisa Hunter, founder of Lisa Hunter Consulting and Lisa Hunter Coaching.
Lisa Hunter Consulting
Lisa Hunter Consulting provides leadership development training for corporate clients. She had a logo and needed a website to reflect her brand and reasonate with her target audience. This is a single page portfolio site on a cost effective platform.
Lisa Hunter also provides one to one coaching for leaders and people wanting to reach their goals. This website has a different target audience and we could use more personality to create an engaging single page portfolio site.
Marianne needed a new website for her paintings when her old CMS platform was retired. Reviewing the current needs for her website and her future aspirations led to choosing a platform for growth where she can easily start blogging and, in the future, offer online tuition, in addition to the website’s catalogue of artwork.
Face Up 2 Menopause is a menopause education programme to empower middle-aged women in Aotearoa with simple lifestyle tips that are scientifically proven to ease menopause symptoms. We say FU 2 Menopause. As one of the founding members of FU2 Menopause, Vee designed the brand, website, social media, videos, printed flyers and handouts. Managing the marketing for virtual events, in-person public talks, and social media channels. She is also a qualified Menopause coach.
